About the app:
«Within» is an application for providing quick psychological help. Thanks to constant support, you won't have to worry if bad weather catches you by surprise. Track your mental state in a convenient calendar, make notes about your well-being during the day. Just press a button and «Within» will turn on soothing music, and provide instructions for quickly overcoming panic, etc.
Task:
Create a logo and icon for the app. Choose a color scheme. An additional request of the client is the moderate use of sharp corners.
Decision:
To maintain the impression of «humanity», I decided to use a handwritten font with a smooth combination of letters. As stated by the client, thanks to this, the «moderate sharpness» of the inscription was embodied. Sharp corners turning into ovals do not create excess tension, but they do not take it away either.
As for the color scheme, like the logo, it combines tenderness and confidence.
As for the color scheme, like the logo, it combines tenderness and confidence.
